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Page 313

D&AD 2018 Names Fadi Yaish As Radio & Audio Jury President

D&AD 2018 Names Fadi Yaish As Radio & Audio Jury President

8 years ago by Sana MahmudAdvertising

The 56th Annual D&AD Awards is now open for entry, with two new categories added to celebrate the work in an ever-evolving creative landscape. The awards that includes 27 categories has also named its various Jury Presidents. Fadi Yaish, the executive creative director of Impact… Read More

HorizonFCB’s Joao Flores Moves To Dentsu X Singapore

HorizonFCB’s Joao Flores Moves To Dentsu X Singapore

8 years ago by Asma WangdeAdvertising

dentsu X Singapore, part of Dentsu Aegis Network, has appointed Joao Flores as Head of Creative, effective November 6, 2017. Mr Flores was most recently the Executive Creative Director at HorizonFCB Dubai, where his mandate included the Middle East and North Africa (MENA) region. Prior… Read More

What’s Your #SavingsExcuse, Asks National Bonds

What’s Your #SavingsExcuse, Asks National Bonds

8 years ago by AM News DeskAdvertising

National Bonds has launched a nationwide campaign to encourage UAE residents to identify personal challenges to saving in a bid to instill a culture of saving across the emirates. Using digital media and OOH platforms, National Bonds is calling on consumers to open up about… Read More

MZA, Saudi General Commission Partner To Grow Media Sector

MZA, Saudi General Commission Partner To Grow Media Sector

8 years ago by Zeba MahmudMedia

The Media Zone Authority (MZA) Abu Dhabi, the regulatory body of twofour54, and the General Commission of Audiovisual Media (GCAM) of Saudi Arabia have signed a Memorandum of Understanding that will see both organizations collaborate on efforts to help grow the media sector in the… Read More

MENA Professionals Would Leave Their Jobs for Better Training

MENA Professionals Would Leave Their Jobs for Better Training

8 years ago by Asma WangdeAdvertising

On-the-job training has proven its importance for professionals across the world and certainly for those in Middle East and North Africa (MENA) region, who largely agree on its many advantages. According to a new poll by Bayt.com, more than nine in 10 (91.4%) respondents deliberately… Read More

Les Grandes Alpes Awards Dubai PR Mandate To PRCO

Les Grandes Alpes Awards Dubai PR Mandate To PRCO

8 years ago by AM News DeskAdvertising

PRCO Dubai has been appointed as the Dubai Public Relations representatives for Les Grandes Alpes Private Hotel. The development is effective immediately. A key part of PRCO’s mandate is to spread the buzz around Les Grandes Alpes using digital platforms among other media. Nestled in… Read More

Assaad Kassis To Lead UM KSA

Assaad Kassis To Lead UM KSA

8 years ago by AM News DeskAdvertising

UM MENA has named Assaad Kassis as the General Manager of its operations in KSA. The role comes into effect as its Country Lead Khalil Arouni has decided to relocate to pursue new opportunities. With the changing market dynamics in KSA, UM’s focus will increase… Read More

Debunking Three Ambiguous Theories Of Multiple Retargeting

Debunking Three Ambiguous Theories Of Multiple Retargeting

8 years ago by Shady FrancisContributors

This is a great time to be an ecommerce company in the UAE, as more people are online now than ever. According to Euromonitor, ecommerce equated to just 1.5 percent of the overall retail industry spend in the UAE during 2016, a figure which could… Read More

Data Point: Multi Networking On Social Approaches Peak

Data Point: Multi Networking On Social Approaches Peak

8 years ago by Kiran KidwaiDigital

Social media users are comfortable in maintaining a presence across more than one platform; while digital consumers had an average of around four social accounts back in 2013, this figure has now doubled to around eight. This growth is not only a result of the… Read More

FP7/DXB Names Jon Marchant As Managing Director

FP7/DXB Names Jon Marchant As Managing Director

8 years ago by Sana MahmudAdvertising

FP7 has appointed Jon Marchant as the Managing Director of its Dubai office, effective November 1, 2017. With full responsibility for the leadership and development of FP7 DXB’s business, Mr Marchant will play a key role in meeting the company’s growth goals as well as… Read More

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The Arabian Marketer is a news media publication focussed on reporting on developments in the media, marketing and advertising industry in the Middle East and North Africa region. Based in UAE, AM looks to focus on news developments through its flagship website www.thearabianmarketer.com and monthly print magazine The Arabian Marketer.

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