The #WorldsCoolestWinterChallenge was launched in collaboration with du, from Emirates Integrated Telecommunications Company (EITC), to encourage the public to share their outdoor experiences in UAE on social media for a chance to win big prizes. Citizens and residents are said to have the opportunity to… Read More
With the global pandemic hitting and lockdown increasing, the world is drastically going digital. Consequently, more and more brands are trying to strengthen their presence with the platforms in the domain to take their products and services to the consumers for better reach. According to… Read More
Technology events GITEX Technology Week and GITEX Future Stars are preparing for over 100,000 tech enthusiasts and business leaders, attending from over 140 countries. With Middle East and North Africa (MENA) IT spending expected to reach USD 160 billion in 2019, the 39th edition of… Read More
du, from Emirates Integrated Telecommunications Company (EITC), has taken a leap in the cloud arena by becoming the first cloud provider to be VMware Cloud verified in the Middle East & North Africa (MENA) region. This accreditation implies du’s ability to support and drive cloud… Read More
du’s flagship stores in Dubai and Abu Dhabi are gearing up to enable consumers experience 5G technology firsthand and learn about the benefits they will receive when it launches commercially. The exercise goes live in-store from May 8, 2019. With the future of 5G coming… Read More
du, from Emirates Integrated Telecommunications Company, is launching a new brand campaign called ‘Be more you’ that emphasizes the self-identification of its users and align with the more human, modern and digital ethos of the telco. Building on the foundational ‘Add life to life’, the… Read More
du is modernizing and automating its cloud platform working with Hewlett Packard Enterprise to implement an IT cloud orchestration and automation solution as part of its cloudification initiative. “The adoption of a future-proof IT cloud management solution based on open standards has enabled us to… Read More
Emirates Integrated Telecommunications Company (EITC) has appointed Peter Larnholt as Chief Information Officer (CIO) of the company. Mr Larnholt, who will join on April 1, brings a strong international portfolio of experience in the realms of change management, business development and digital solutions. Well-versed in… Read More
Not unlike its preceding years, 2018 continued to present challenges of a weak economy and ad spend activity to marketers and agencies in the Middle East & North Africa (MENA) region. It is hence no surprise that 2018 was among one of the most active… Read More
Emirates Integrated Telecommunications Company Emirates Integrated Telecommunications Company (EITC) has added Netflix to its content bouquet for subscribers. The association will enable du and Virgin Mobile customers to access Netflix content across both TV and mobile services. “Our partnerships are key catalysts in making EITC… Read More
