PRovoke Media’s fourth Middle East Summit to take place virtually on March 3, 2021 focusing on the theme of Reset The Summit’s keynote session, a ‘manifesto for PR change’ says to feature GE Global chief communications officer Rania Rostom, Asda’a BCW president, Sunil John and… Read More
Sunil John, founder of regional public relations agency ASDA’A BCW and President of BCW Middle East, has been named ‘Best PR Professional in the Middle East’ in the PRWeek Global Awards 2020. This latest individual award for John from the global PR industry coincides with… Read More
Fueled by the rapid growth of the Middle East and North Africa (MENA) region’s National champion companies, the Public Relations (PR) industry in MENA is set to leapfrog in value to double its current size of $1billion by 2030, was the key take out from… Read More
Asda’a BCW will manage Starz Play’s strategic PR and communications function and outreach throughout the GCC, North Africa and Levant
Young Arabs believe that religion is essential to their identity, but also say that it plays too much of a role in today’s Middle East. This was part of the findings from the 2018 ASDA’A BCW Arab Youth Survey, unveiled at a German-Arab Friendship Association… Read More
The Middle East Public Relations Association (MEPRA) hosted the fourth Leadership Majlis with the objective to uncover the industry’s challenges trends and opportunities. “The 2018 edition of the MEPRA Leadership Majlis offered an unmatched dialogue from an impressive line up of speakers who inspired critical… Read More
In the year gone, the Middle East has seen a combination of brave new moves and efforts of the past paying off. For the Arab Youth, as per the 10th annual ASDA’A Burson-Marsteller Arab Youth Survey 2018, this has meant a rise in hope for… Read More
ASDA’A Burson-Marsteller has received the 2018 In2 (Innovation & Insight) SABRE Award for ‘Thought Leadership in PR’ for its annual Arab Youth Survey 2017, for third year running. The SABRE Awards are organized annually by The Holmes Report. The development takes place just as the… Read More
Burson Cohn & Wolfe (BCW) has named Sunil John, the Founder & CEO of ASDA’A Burson-Marsteller, as the President of BCW’s Middle East operations. BCW was created in February through the merger of WPP’s Burson-Marsteller & Cohn & Wolfe PR agencies. At BCW, the fast-growing… Read More
ASDA’A Burson-Marsteller has named Erica Alkhfaji as Director of its Finance Practice. Her remit will include managing specialist PR services including investor relations, communications surrounding IPOs and regulatory filings, as well as driving new business growth and managing relationships with blue-chip clients in the financial… Read More
