Oracle and LinkedIn are working together to help HR professionals meet the shifting demands of the talent economy. A series of new integrations between Oracle’s Human Capital Management Cloud (Oracle HCM Cloud) and Taleo Enterprise Edition, and LinkedIn, will help HR teams attract, engage and… Read More
DHL Express has embarked on a marketing campaign ‘Where Everything Clicks’ in the Middle East & North Africa (MENA) region. Going a step forward, the aim is to guide online merchants to navigate and access the global ecommerce marketplace. DHL Express aims for the campaign… Read More
Business leaders in the UAE and KSA, while aware of the importance of digital technologies, are still concerned about their own digital readiness. According to recent Dell Technologies Digital Transformation Index (the DT Index), only 4 percent of these businesses see themselves as digital leaders.… Read More
Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, the Crown Prince of Dubai and Chairman of Dubai Sports Council, has issued a challenge to all residents and visitors, government organizations, businesses and schools across Dubai to join the 2018 Dubai Fitness Challenge (DFC), the flagship… Read More
M&C Saatchi PR has rebranded as M&C Saatchi Public Relations. The change of name is part of an overall global brand refresh that has been carried out to more clearly define the agency’s vision and purpose. “In a confused and converging communications industry, we wanted… Read More
The Middle East Communications Network (MCN) has appointed Karen Kamel as General Manager at McCann Health. She moves to McCann Health from Ogilvy CommonHealth MENA, which she helped launch, and has led since 2014. Ms Kamel brings over 15 years of experience in healthcare communication.… Read More
Marketers globally continue to struggle to assess their marketing performance due to disconnects in strategies for reaching consumers. A failure to understand crosschannel behavior and uncertainty around optimizing their media investment are the primary reasons. These are some of the topline takeaways from the Insight… Read More
Eyes on leveraging technology and innovation in digital airport advertising, Dubai Airports has extended its agreement with JCDecaux, for a 10-year period. With more than 7.5 million global customers travelling through Dubai International (DXB) every month, the airport’s terminals and concourses are an important platform… Read More
While people of all ages share the goal of maintaining a sustainable and healthy planet, it is the youngest members of the global population who can have the longest influence and make the biggest contribution to sustainable living. Today youth in the UAE have a… Read More
