International Media Investments (IMI) is relaunching The National, Abu Dhabi’s first English language newspaper. The new ‘The National’ has attempted to enhance both its print and digital platforms with a focus on digital. The English daily has added video content podcasts with analysis, 360-degree images… Read More
Publicis Media has appointed Ali Nehme to the newly created role of President of Innovation and Commerce, EMEA. The promotion follows a period of significant growth across the region and continued transformation. Currently Chief Strategy Officer for Publicis Media in the Middle East, in his… Read More
The 64th Cannes Lions International Festival of Creativity has turned out to be among the best for the Middle East and North Africa (MENA) region, including Turkey. MENA agencies have bagged a total of 41 Lions. Last year, the region had won 26 Lions in… Read More
Celebrating Eid festivities, du wanted to reach out to the UAE residents and citizens with a video that was filmed on a lighter note and musical rhythm. The objective was to shed light on the most beautiful moments experienced ahead of Eid. The video also… Read More
The only global creative awards judged by journalists officially launched its 31st year, revealing the ceremony venue, new categories, conference speakers, additional jury members and the jury president. Epica will hold its next jury meeting, conference and ceremony in Berlin from November 13-16. The 2017… Read More
Turner Middle East, North Africa and Turkey (MENAT), and its exclusive ad sales agency, ATL Media, have entered a three-year partnership with MeMob, the mobile division of Mediaquest, to represent all ad sales across the portfolio of Cartoon Network apps in the MENA region. Global… Read More
The global ransomware assault, that was first felt in May 2017, has hit closer home to the advertising and marketing industry. Global Holding Company WPP was hit a cyber attack on June 27, 2017, with some of its offices, in some markets, even having to… Read More
The Cannes Lions International Festival of Creativity is on its sixth day and the organizers have announced the final set of the shortlists. With this, only Integrated and Titanium Lions are the only remaining category. The shortlists for these will be announced on June 23,… Read More
This is a busy time of the year for Dubai Airports, as its a great time to engage with travellers and its the first view of Dubai-The-Brand for many. Gilles and I were #onthecouchwith Matt Horobin, Director, Brand & Digital, Dubai Airports to dig into… Read More
As the fifth day of the Cannes Lions International Festival of Creativity comes to a close, MENA agencies have won 10 Lions. The wins are across the Media, Design, Product Design, Entertainment and the Entertainment for Music category. Y&R Dubai won a Gold for its… Read More
