Jordan based content marketing agency, SyndiGate, has launched a digital content marketplace where buyers can access, search for, and acquire license to use or republish content. The platform, Disco, combines proprietary technology with journalism and is designed as a tool for publishers, broadcasters and brands… Read More
Credited for some of the most inspiring work seen from the likes of Nike and Beats, marketing coach and entrepreneur Omar Johnson will be present in person at the ninth edition of OMD’s annual thought-leadership conference OMD Predicts on September 19. Titled ‘Inspire’, OMD has… Read More
Standard Chartered has named Rola Abu Manneh as the new Chief Executive Officer for its business in the UAE. Ms Abu Manneh succeeds Julian Wynter, who will be retiring following 26 years of service at Standard Chartered. The appointment is with immediate effect. Ms Abu… Read More
Lincoln has appointed Sarah Rae to the position of Director, Lincoln Middle East, replacing Alex Schaeffer, who repatriated to Dearborn, Michigan, to take up a new position in Ford Motor Company. She will report to Metelo Arias, Vice President, Marketing, Sales and Services, Ford Middle… Read More
UAE Exchange, a global money transfer and foreign exchange solutions brand, has rebranded its Australia operations as ‘Unimoni’. The move comes as part of the brand’s global rebranding exercise across APAC, Americas and EMEA markets, and makes Australia the 13th country in the UAE Exchange… Read More
A little over 1,500 days ago, I started my very first job. Walking into the advertising world as a young, wide-eyed girl, I was too shy to even speak and looked to avoid any form of social interaction. Dedicating my lunch breaks to my favorite… Read More
AdColony has partnered with Unilever to run interactive mobile video campaigns in the Middle East. Sunsilk, Brooke Bond and Jif are the first three brands to run Aurora HD interactive video ads which deliver immersive experiences for the user. The brand storytelling is designed for… Read More
August 2, 2017 –– one of the most important dates last year. It doesn’t sound familiar or memorable. It’s not celebrated, hardly publicized. But its significance was felt by every single person on this planet. The date marked Earth Overshoot Day. A day that hasn’t… Read More
Sambhav Khandelwal, 30-year old, has travelled from India to find a home in the UAE. A senior copywriter, working full time at Y&R Dubai, he primarily handles the accounts of United Nations High Commissioner for Refugees (UNHCR) and Sanofi. Khandelwal has been part of the… Read More
If you are among those who think that remove the logo, change the colors and telecom marketing would all look more or less the same, you are in good company. It was not just this premise alone, but the very question of the role that… Read More
