Emirates Integrated Telecommunications Company (EITC) has appointed Peter Larnholt as Chief Information Officer (CIO) of the company. Mr Larnholt, who will join on April 1, brings a strong international portfolio of experience in the realms of change management, business development and digital solutions. Well-versed in… Read More
As part of a campaign for Berger Paints, BBDO Pakistan/Impact BBDO have collaborated with artist and activist Samar Minallah Khan and Roshni Helpline to put a local form of art, ‘truck art’, to good use. Transport and goods trucks traveling across Pakistan are customarily painted… Read More
A very majority (91%) of marketers think they are doing a good job of portraying women as positive role models in adverts. However, a significant percentage (45%) of audiences think women are still being portrayed inappropriately according to Kantar’s newest analysis of advertising creativity and… Read More
Looks and images are important in the world we live in. While dandruff is seldom among the popular conversations, Head & Shoulders and its agency Saatchi & Saatchi Dubai thought it was about time to make people laugh with some original dandruff jokes. And so… Read More
