AM News

Is Pinterest A Long Term Stock?

Pinterest says to begin its first day of trading up 25% at $23.75. The platform is said to allow users to ‘pin’ posts to digital ‘boards’ on topics of interest. Pinterest stock has a market capitalization of US$52 billion and the company’s price-to-book ratio stands… Read More

TV Vs Video Streaming: What Was Covid Impact?

Advertising spend on broadcast television (excluding political ads) fell by $34bn worldwide last year as the coronavirus paralyzed production and brands moved money into streaming platforms finds Warc, the international marketing intelligence service. As the broadcast TV market ebbed last year, advertiser funded video-on-demand (AVOD)… Read More